{"id":36486,"date":"2018-11-27T11:15:35","date_gmt":"2018-11-27T03:15:35","guid":{"rendered":"https:\/\/www.imoney.my\/articles\/?p=36486"},"modified":"2020-07-16T14:34:44","modified_gmt":"2020-07-16T06:34:44","slug":"beginners-guide-robo-advisor","status":"publish","type":"post","link":"https:\/\/www.imoney.my\/articles\/beginners-guide-robo-advisor","title":{"rendered":"The Rise Of Robo Advisors In Malaysia, A Beginner&#8217;s Investing Guide"},"content":{"rendered":"<p>No doubt both robo-advisor and robo-advisory are the latest buzzwords in <a href=\"https:\/\/www.imoney.my\/articles\/category\/investment\" target=\"_blank\" rel=\"noopener noreferrer\">Malaysia\u2019s financial services landscape<\/a>. It comes as no surprise to me that it has now become the talk of the town.<\/p>\n<p>In 2017, Securities Commission Malaysia (SC) introduced a regulatory framework to facilitate Digital Investment Management services. The framework sets out the licensing requirements for offering automated fund management services to investors.<\/p>\n<p>For Malaysians, we don&#8217;t have to look further than our neighbour down south in Singapore for the inroads made by robo-advisors in recent years. A simple search online for robo-advisors in Singapore will turn up more than a handful of key players, some locally-based while others are regional providers.<\/p>\n<p>While some are offshoots of licensed fund managers and established wealth management firms, there are also those that came on the scene solely as licensed digital financial advisors.<\/p>\n<p>Among them are Singapore&#8217;s own Smartly Pte Ltd, as well as India&#8217;s Valuefy Solutions and Main Street Capital Sdn Bhd which are among robo-advisors currently operating in the island state who are reportedly looking to expand up north to Malaysia. StashAway, headquartered in Singapore, is the first robo-advisor to provide robo-advisory services in Malaysia. It has launched its robo-advisory platform in November this year after obtaining a Digital Investment Management License as approved by the SC.<\/p>\n<p>If the news fails to excite you, it means that you\u2019ve not learned enough about robo-advisors or robo-advisory services. It\u2019s indisputable that this is one of the biggest breakthroughs in financial services industry. It has gained traction worldwide at an exponential pace for the past decade.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"What-is-a-robo-advisor\"><\/span>What is a robo-advisor?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Before giving you a deep dive on the topic of the day, what exactly is a robo-advisor? As the name implies, clearly everyone can give a rough guess that there\u2019s an element of robotics.<\/p>\n<p>In layman\u2019s terms, basically a robo-advisor refers to an application of algorithms in providing financial planning or investment management services to the investors with minimal human intervention.<\/p>\n<p>To put it simply, imagine that you were once talking to your personal financial advisor face-to-face. Your advisor would tailor a personal financial plan to cater to your needs based on your financial situation and financial goal.<\/p>\n<p>All these are virtually non-existent if you are using a robo-advisor. But it still gives you the same desired outcome by just dealing with your own laptop screen.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"How-does-it-work\"><\/span>How does it work?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Robo-advisors can be as good as human financial advisors. They replicate what human financial advisors can do at the basic level, but at a larger scale. Robo-advisors provide primary financial advice to investors in respect of asset portfolio allocation.<\/p>\n<p>It can select investments, allocate and re-balance an investment portfolio automatically based on clients\u2019 risk preferences and financial goals.<\/p>\n<p>Robo-advisors also gather client information through online questionnaires without any human interaction.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"What-are-the-benefits\"><\/span>What are the benefits?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>The robo-advisory industry has grown rapidly since the emergence of<br \/>\nBetterment in 2008, the very first robo-advisor in the world. According to Statista, assets under management in the robo-advisory industry amount to US$398 billion in 2018. And the segment is expected to increase with a compound annual growth rate (CAGR) of 38.2% to reach US$1.5 trillion by 2022.<\/p>\n<p>There are questions that may float through your mind now. \u201cWhy is using a robo-advisor so captivating?\u201d \u201cWhat are the benefits of using a robo-advisor?\u201d<\/p>\n<p>Here are the 4 key benefits of using a robo-advisor to manage your investment portfolio.<\/p>\n<h3>1. Low fees<\/h3>\n<p>In the past decades, professional financial advice has always been accessible only to sophisticated investors or high-net-worth individuals due to hefty fees.<\/p>\n<p>The most irresistible competitive advantage for using a robo-advisor is the low fee charge.<\/p>\n<p>The fee is significantly lower as compared to getting a personal financial advisor. Yet, your investment portfolio is professionally managed.<\/p>\n<p>Many robo-advisors in the market today have 0% sales fees with annual fees ranging from 0.5 to 1%. For example, StashAway charges a management fee annually which range from only 0.2% &#8211; 0.8% in Malaysia.<\/p>\n<p>For the entry-level investor, a robo-advisor is much more cost-efficient as it cuts out the middleman, making it affordable to everyone.<\/p>\n<h3>2. Low entry requirement<\/h3>\n<p>Further, robo advisors generally have lower entry requirements across the industry.<\/p>\n<p>Until recently in Southeast Asia, the use of wealth management services remained the privilege of the high net worth individuals who had a few hundred thousand in US dollar denominated currency to spare.<\/p>\n<p>These personalised financial advisory services were certainly not available to those looking to invest a few thousand or even a few hundred ringgit until the advent of digitalised wealth management services.<\/p>\n<p>For example, StashAway doesn\u2019t require a minimum balance for investors to start investing in Malaysia while Smartly allows users in Singapore to invest as little as S$50 per month, even in Exchange Traded Funds (ETFs) globally which were previously off limits to small investors.<\/p>\n<div class=\"block\"><div><strong>Head on to StashAway to find out more. As an iMoney reader, enjoy reduced fees when you sign up through <a href=\"https:\/\/www.stashaway.my\/ref\/imoney-3ece930e-5e69-492c-adb4-9b0ddb2a1dda\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">this link<\/a>. But as always, remember to do your own research before investing.<\/strong><\/div><\/div>\n<p>As most Malaysians know too well, if you wish to engage a certified financial planner, your request may be rejected if it doesn\u2019t meet a minimum threshold.<\/p>\n<p>At the end of the day, it\u2019s your money that does the talking when it comes to robo-advisors.<\/p>\n<h3>3. No specialised financial knowledge required<\/h3>\n<p>Conceptually, a robo-advisor uses artificial intelligence to manage an investment portfolio. The robo-advisor mimics the way a human thinks and acts under different circumstances using artificial intelligence.<\/p>\n<p>To make it more interesting, a robo-advisor commonly applies Modern Portfolio Theory. The objective is to maximise the expected return for a specified level of risk even though it\u2019s continuously evolving with more advanced theories and data.<\/p>\n<p>Does it all sound completely alien to you with all the technical jargon? It doesn\u2019t seem to be a selling point to use a robo-advisor.<\/p>\n<p>But, wait a second. Do you know how an airplane works before you board a plane to travel to your next destination?<\/p>\n<p>That\u2019s exactly my point. Any mom-and-pop investor on the street can start using a robo-advisor with just a click of a few buttons. All it matters is whether the robo-advisor that you\u2019re using has a proven investment strategy.<\/p>\n<p>You can easily benchmark its historical returns against other investment alternatives. Alternatively, use a backtesting approach to assess the reliability of the robo-advisor.<\/p>\n<h3>4. No emotions<\/h3>\n<p>\u201cLet\u2019s wait until the stock price rebound, it won\u2019t go down further.\u201d Sounds familiar? The costliest mistake that investors often make is hoping for a miracle to happen.<\/p>\n<p>Investors tend to get anxious during a stock market crash. They can also get too excited during a bull market. That\u2019s how a knee jerk reaction always happen in the stock market.<\/p>\n<p>\u201cAvoid the market noise and focus on your long-term goal.\u201d It\u2019s always easier said than done. Especially for those who can get weak at their knees easily.<\/p>\n<p>This is a perfect situation why a robo-advisor comes into play. The investment process is fully automated when you use a robo-advisor.<\/p>\n<p>It follows preset rules and doesn\u2019t allow human emotions to cloud its judgement to affect decision-making. Meanwhile, you can continue to eat popcorn while enjoying Netflix on your couch.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Which-suits-you-needs-better\"><\/span>Which suits you needs better?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>No doubt the advent of robo advisors benefit many novice investors especially the millennials. The rise of robo-advisory is regarded as a watershed moment for the investment management industry in Malaysia. It\u2019s unavoidable that the use of robo-advisors will transform the traditional fund management services in Malaysia in years to come.<\/p>\n<p>Certainly, the incumbent capital market players must step up their game to avoid losing competitiveness to robo-advisory firms.<\/p>\n<p>Of course, there\u2019s no one-size fits all investment. And there\u2019s no risk-free investment. You may take it with a pinch of salt.<\/p>\n<p>More importantly, do not limit your options before sparing a few minutes to understand how a robo-advisor can benefit you as an investor.<br \/>\n<div class=\"block\"><div><em>Desmond Mar is the author of worldbizweek.com, writing about personal finance and investment related stuff. He was previously attached to PwC KL as an audit senior manager.<\/em><\/div><\/div><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Find out what a robo advisor is and how it works.<\/p>\n","protected":false},"author":41,"featured_media":36487,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1],"tags":[337],"class_list":["post-36486","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-investment","tag-robo-advisor"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Beginner\u2019s guide to robo advisors in Malaysia<\/title>\n<meta name=\"description\" content=\"Should you consider using one? 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